Spain's difficult road to Black Friday
As we become more cashless by the day, card payments are now critical infrastructure
Spain is an amazing country. Sangria, Football, Beaches, Churros. Those who have been to Spain will know it’s far more than just these clichés. But in the run up to Black Friday in Spain something went majorly wrong.
Before going into further details, let’s understand why is Black Friday so important?
Black Friday is a big deal for shopping. It’s an annual event of discounts and special offers which takes place on the Friday after Thanksgiving in the US. Although Europe doesn’t celebrate Thanksgiving - except for American expats - Black Friday also occurs in Europe on the same day. In 2023 it was on November the 24th, and this year it’ll be on November the 29th.